ShelfVelopowered by Tastewise

Trending Alcohol in 2026: What's Selling Now

Last updated June 23, 2026 · 455 products tracked

Best-selling alcohol by velocity

#ProductCategoryVelocityRecently soldStores
1White Claw No. 1 Hard Seltzer VarietyWhite Claw No. 1 Hard Seltzer VarietyWhite ClawAlcohol
Steady
5,600+7
2Corona Extra The Original Import Mexican Lager LongneckCorona Extra The Original Import Mexican Lager LongneckCoronaAlcohol
Steady
3,200+6
3Twisted Tea Original Hard Iced TeaTwisted Tea Original Hard Iced TeaTwisted TeaAlcohol
Steady
2,100+6
4Corona Extra Mexican Lager LongneckCorona Extra Mexican Lager LongneckCoronaAlcohol
Steady
1,700+7
5La Marca Extra Dry Sparkling Prosecco Bottle Italy DOCLa Marca Extra Dry Sparkling Prosecco Bottle Italy DOCLa MarcaAlcohol
Steady
2,300+6
6Barefoot Pink MoscatoBarefoot Pink MoscatoBarefootAlcohol
Rising
1,400+5
7Barefoot California Pinot GrigioBarefoot California Pinot GrigioBarefootAlcohol
Steady
2,200+5
8Michelob Ultra Light Superior American Lager SlimMichelob Ultra Light Superior American Lager SlimMichelob UltraAlcohol
Steady
4,300+7
9Michelob Ultra Specialty Superior American Light Lager SlimsMichelob Ultra Specialty Superior American Light Lager SlimsMichelob UltraAlcohol
Steady
1,400+7
10Josh Cellars Cabernet SauvignonJosh Cellars Cabernet SauvignonJosh CellarsAlcohol
Steady
1,400+4
11Bud Light American LagerBud Light American LagerBud LightAlcohol
Steady
1,100+6
12Surfside Lemonade Vodka Cans VarietySurfside Lemonade Vodka Cans VarietySurfside LemonadeAlcohol
Steady
1,200+5
13BeatBox Beverages Fruit Punch Wine Cocktail Tetra PakBeatBox Beverages Fruit Punch Wine Cocktail Tetra PakBeatBox BeveragesAlcohol
Steady
2,000+4
14BuzzBallz Berry Cherry Limeade CocktailBuzzBallz Berry Cherry Limeade CocktailBuzzBallz BerryAlcohol
Steady
3,200+4
15White Claw Gluten Free Hard Seltzer Variety Pack No. 3White Claw Gluten Free Hard Seltzer Variety Pack No. 3White ClawAlcohol
Steady
3,700+5
16Twisted Hard Iced Tea Cans Game DayTwisted Hard Iced Tea Cans Game DayTwistedAlcohol
Rising
1,800+5
17BeatBox Beverages Blue Razzberry Wine Cocktail Tetra PakBeatBox Beverages Blue Razzberry Wine Cocktail Tetra PakBeatBox BeveragesAlcohol
Steady
1,600+4
18Matua New Zealand Sauvignon BlancMatua New Zealand Sauvignon BlancMatuaAlcohol
Steady
1,400+5
19BuzzBallz Lime Rita Chillers CocktailBuzzBallz Lime Rita Chillers CocktailBuzzBallz LimeAlcohol
Steady
1,800+4
20BuzzBallz Strawberry Rita ChillersBuzzBallz Strawberry Rita ChillersBuzzBallz StrawberryAlcohol
Steady
1,800+3

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Fastest-growing alcohol

Butter California Chardonnay
Rising$15.99

Butter California Chardonnay

Butter California · 400+ recently sold · 3 stores

Barefoot Cabernet Sauvignon
Rising$8.59

Barefoot Cabernet Sauvignon

Barefoot · 300+ recently sold · 3 stores

Twisted Hard Iced Tea Cans Game Day
Rising$23.99

Twisted Hard Iced Tea Cans Game Day

Twisted · 1,800+ recently sold · 5 stores

White Claw Gluten-Free Blood Orange Surge Hard Seltzer
Surging$4.79

White Claw Gluten-Free Blood Orange Surge Hard Seltzer

White Claw · 1,000+ recently sold · 3 stores

Black Box Wines California Pinot Grigio
Rising$20.49

Black Box Wines California Pinot Grigio

Black Box · 500+ recently sold · 3 stores

Barefoot Pink Moscato
Rising$5.99

Barefoot Pink Moscato

Barefoot · 1,400+ recently sold · 5 stores

The full Alcohol report

The complete Alcohol velocity report

  • • All 455 tracked alcohol products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in alcohol

White Claw No. 1 Hard Seltzer Variety
Steady$23.09

White Claw No. 1 Hard Seltzer Variety

White Claw · 5,600+ recently sold · 7 stores

Frequently asked questions

What is the best-selling alcohol product right now?
White Claw No. 1 Hard Seltzer Variety by White Claw has the highest sales velocity in alcohol on ShelfVelo, at 5,600+ recently sold across 7 stores in the panel.
What is the fastest-growing alcohol product?
Butter California Chardonnay is the fastest-rising alcohol item by momentum (rising) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.